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  1. Home
  2. /Audience Builder
Audience Builder

Targeted lists of buyersbuilt to your exact ICP

Build your audience from 280M consumer and 140M+ business profiles. Filter by firmographics, demographics, and intent — then get a fresh weekly list delivered to your sheet.

Get StartedBook a Call
280M consumer profiles140M+ business profilesFresh weekly delivery

From Filter toInbox

A precise, in-market audience in three steps — no per-contact fees, no export limits.

01

Set your filters

Stack firmographic, demographic, technographic, and intent criteria to shape your ICP.

02

Preview the list

See audience size update live as you refine. Built to your exact target.

03

Get it weekly

A fresh list of in-market buyers, delivered to Google Sheets every week.

The Data BehindEvery List

An offline-rooted identity graph and a real intent network — not modeled guesswork.

280M + 140M profiles

Offline-rooted consumer and business graph (TransUnion, Experian), refreshed every 30 days against NCOA.

~50K intent segments

White-label segments layered on a 15M+ domain organic intent network — validated against real conversions.

Built to your ICP

Industry, size, title, seniority, tech stack, and intent — combined into one precise segment.

Fresh every week

The graph updates continuously, so each weekly drop reflects the latest contacts and signals.

Consent-aware

Every record honors opt-outs and complies with GDPR, CCPA, and regional privacy rules.

Lookalike modeling

Hand us your best customers — we find the prospects who look just like them.

Filter on AnythingThat Matters

Stack criteria across five filter families to build a hyper-targeted segment.

Firmographic

Industry / NAICSCompany sizeFunding stageLocation

Demographic

Age & incomeHomeownershipHouseholdInterests

Technographic

CRM & MarTechCloud & hostingeCommerceSecurity tools

Intent

Searched topicsContent consumed7/14/30-day recency~50K segments

Title & seniority

C-suite to ICDepartmentBuying authorityRecent moves

Built for YourChannel

Paid Media

Filter by tech stack, funding, and intent, then push straight to LinkedIn, Meta, and Google.

Sales Development

Ready-to-call lists of ICP decision-makers with verified work emails — no manual research.

Account-Based

Upload target accounts and surface every decision-maker across each buying committee.

Lifecycle

Lookalikes off your churned or best accounts to power precise win-back campaigns.

Simple, FlatPricing

Self-serve, month-to-month, cancel anytime. First audience within 24 hours.

Custom Audience

$197/mo

A fresh weekly list of in-market buyers, built to your ICP.

  • Weekly list of in-market prospects
  • Built to your exact ICP
  • Delivered to Google Sheets
  • First audience within 24 hours
Get an Audience
Best Value

Pixel + Audience Bundle

$247/mo

Your weekly audience plus website visitor identification — one feed.

  • Everything in Custom Audience
  • Visitor Pixel ($97 value)
  • Site traffic + intent in one feed
  • Best value vs. buying separately
Get the Bundle

No setup fee. No long-term contract. Cancel anytime.

Activate to Your Whole Stack

Sync audiences to 200+ ad platforms, CRMs, and marketing tools

Stripe integration
Mailchimp integration
Slack integration
Gmail integration
HubSpot integration
Salesforce integration
Notion integration
Linear integration
Shopify integration
Google Ads integration
Google Calendar integration
Google Docs integration
Google Drive integration
Meta integration
LinkedIn integration
Instagram integration
Pinterest integration
Reddit integration
TikTok integration
X (Twitter) integration
GitHub integration
Zoom integration
Microsoft Teams integration
Outlook integration
Airtable integration
Apollo integration
Asana integration
Calendly integration
Instantly integration
Klaviyo integration
OpenAI integration
Typeform integration
Webflow integration
WordPress integration
Zapier integration
Telegram integration

And 200+ more integrations through webhooks and custom APIs

View All Integrations

Frequently AskedQuestions

How large is your B2B and B2C data?

280M+ verified consumer profiles and 140M+ business profiles. The consumer file is sourced from offline data partners (TransUnion, Experian) rather than purely digital signals, then refreshed every 30 days against NCOA — most providers reconcile annually.

How fresh is the intent data?

Signals update continuously. Cursive layers a 15M+ domain organic intent network on top of standard SSP feeds and exposes ~50,000 white-label segments via a taxonomy endpoint. Your audience refreshes weekly, validated against real conversion outcomes.

Can I filter by intent?

Yes. Build segments of people actively researching solutions like yours — by topic, keyword, content consumed, and recency window.

Can I build lookalike audiences?

Yes. Upload your best customers and Cursive finds similar prospects based on firmographics, demographics, technographics, and behavior.

Is the data GDPR and CCPA compliant?

Yes. Every record honors opt-outs and complies with GDPR, CCPA, and regional privacy regulations, using consent-aware activation and hashed identifiers.

How much does a Custom Audience cost?

Custom Audience is $197/mo — a fresh weekly list built to your ICP, delivered to Google Sheets. Add the Visitor Pixel for $247/mo total. Self-serve, month-to-month, cancel anytime.

Learn More AboutAudiences

Expert guides for building and activating high-performing segments.

Build an Effective Audience PlatformAudience Targeting Platform GuideWhy Segmentation MattersBehavioral Audience SegmentsIntent-Based SegmentationB2B Audience Targeting, Explained

Ready to build youraudience?

First list within 24 hours. Custom Audience from $197/mo, month-to-month, cancel anytime.

Get StartedBook a Call

CURSIVE AUDIENCE BUILDER

Build a targeted Custom Audience from 280M+ verified consumer profiles and 140M+ business profiles. Filter by demographics, firmographics, technographics, and ~50,000 white-label intent segments, then receive a fresh weekly list delivered to Google Sheets. Custom Audience is $197/month; bundle with the Visitor Pixel for $247/month.

## Platform Overview

Cursive Audience Builder is the Custom Audience capability — a fresh weekly list of in-market buyers built to your exact ICP. It draws on 280M+ verified consumer profiles and 140M+ business profiles, sourced from offline data partners and refreshed every 30 days against NCOA, with intent signals validated against real conversion outcomes.

  • 280M+ verified consumer profiles, refreshed every 30 days against NCOA
  • 140M+ business profiles with firmographic data
  • 15M+ organic-network domains layered on standard SSP feeds (the moat)
  • ~50,000 white-label intent segments via taxonomy endpoint
  • Fresh weekly delivery to Google Sheets
  • One-click activation to 200+ marketing platforms

## How It Works

Build a targeted audience in three steps:

  • Set your filters - Stack firmographic, demographic, technographic, and intent criteria to shape your ICP
  • Preview the list - See audience size update live as you refine, built to your exact target
  • Get it weekly - A fresh list of in-market buyers delivered to Google Sheets, with one-click activation to 200+ platforms

## Key Features

  • 280M+ Verified Consumer / 140M+ Business ProfilesOffline-rooted (TransUnion, Experian), refreshed every 30 days against NCOA
  • ~50K Intent SegmentsWhite-label segments via taxonomy endpoint, layered on a 15M+ domain organic intent network on top of standard SSP feeds
  • Built to Your ICPCombine industry, size, title, seniority, tech stack, and intent into one precise segment
  • Fresh Weekly DeliveryThe graph updates continuously, so each weekly drop reflects the latest contacts and signals
  • Consent-Aware ActivationGDPR and CCPA compliant. All data honors opt-outs and privacy regulations
  • Lookalike ModelingUpload customer lists to find similar prospects using AI pattern matching

## Available Filters

Firmographic Filters (B2B):

  • Industry (NAICS codes, custom verticals)
  • Company size (employees, revenue)
  • Funding stage and total raised
  • Geographic location (country, state, city, zip)
  • Growth signals (hiring trends, news mentions)

Demographic Filters (B2C):

  • Age, gender, income, education level
  • Homeownership status and property value
  • Household composition and family size
  • Interests and purchase behaviors
  • Location and mobility patterns

Technographic Filters:

  • CRM, marketing automation, analytics tools
  • Cloud infrastructure and hosting platforms
  • E-commerce platforms and payment processors
  • HR and productivity software
  • Security and compliance tools

Intent-Based Filters:

  • Topics and keywords searched
  • Content consumed (whitepapers, reviews, comparisons)
  • Recency windows (7-day, 14-day, 30-day)
  • ~50,000 white-label intent segments via taxonomy endpoint
  • 15M+ domain organic intent network layered on standard SSP feeds

## Use Cases

Paid Media Teams:

Build audiences filtered by tech stack, funding stage, intent signals, and topics. Activate to LinkedIn, Meta, and Google.

Sales Development:

Ready-to-call lists of ICP decision-makers with verified work emails. SDRs spend time selling, not researching.

Account-Based Marketing:

Upload target account lists and surface every decision-maker per buying committee for multi-threaded ABM.

Lifecycle Marketing:

Build lookalike audiences off churned or best accounts to power targeted win-back campaigns.

## Integrations

One-click activation to 200+ platforms including:

  • Advertising: Facebook Ads, Google Ads, LinkedIn Ads, Twitter Ads, TikTok Ads, Snapchat Ads
  • CRM: Salesforce, HubSpot, Marketo, Pardot, Pipedrive, Zoho CRM
  • Email: Mailchimp, SendGrid, ActiveCampaign, Klaviyo, Braze, Customer.io
  • Automation: Slack, Zapier, and 180+ more platforms

## Pricing

Self-serve, month-to-month, no setup fee. Cancel anytime.

  • Custom Audience ($197/month) - A fresh weekly list of in-market buyers built to your ICP, delivered to Google Sheets
  • Pixel + Audience Bundle ($247/month) - Custom Audience plus the Visitor Pixel, in one feed
  • Visitor Pixel ($97/month) - Identify the companies and people visiting your site

## Getting Started

  • [Get Started](https://leads.meetcursive.com/get-leads)Pick a plan and get your first audience within 24 hours
  • [Pricing](https://www.meetcursive.com/pricing)Custom Audience $197/mo, or bundle with the Visitor Pixel for $247/mo
  • [Book a Call](https://cal.com/cursiveteam/30min)Talk to the team before you buy